Marketing Credentials and Experience

Highly accomplished marketing leader with a proven track record in creative and strategic leadership, driving impactful results for clients and brands across diverse markets.

Versatility across marketing channels, operations, and financial management, leveraging extensive experience to foster innovation, drive growth and deliver excellence.

Adept at cross-functional collaboration and navigating complex business environments, with a solid history of success in driving growth and operational efficiency.

Five years of experience in London serving 21 EMEA markets, followed by five years in Singapore leading strategic communications across Asia, and 20 years in the USA.

Areas of Expertise

People Leadership

Change Management

Category/Vertical Management

P&L Management

Business Development/Growth

Advertising Agency Management

Digital Marketing

Global Marketing Leadership

Operations Management

Project Execution

Stakeholder Relations

M&A Activities

Brand Strategy, Development & Communication

Direct Marketing

Financial Management

Contracts & Negotiations

Cross-functional Collaboration

Resource Planning

High-Profile Brand Management

Creative Campaign Development

Retail Media Marketing

Brands worked with

AT&T

British Telecom

Nokia

Samsung

Legal & General

Microsoft

Philips

T-mobile

Palm

BskyB

OnDigital

Bacardi

Kimberly-Clark

Pirelli

Hyatt

Enterprise

HP

Polaris

Newell

The Home Depot

Sam’s Club

SK Telecom

Walmart

Staples

BestBuy

Office Max

Office Depot

Visa

DHL

Samsonite

Breitling

MudPie

Fresh Express

Assurant

Sysco Foods

Sony

Mondelez

Universal Orlando

Community Coffee

Taco Bueno

7-eleven

Direct Energy

Whitewave Foods

ESPN

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Contact

Shauncoulter@me.com

469.865.7707

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